Profile
Daden Limited operates through two entities, Daden Consulting and Daden Ventures.

Daden Consulting helps businesses develop the best possible strategies, implement marketing and communications plans, and apply the most appropriate technology to their business. Our aim is to maximise revenue, reduce cost and manage risk for our clients.

We are dedicated to helping businesses develop effective strategies, engage successfully with their markets, and make efficient use of appropriate advanced technologies.

Our model based consulting approach lets us help you quickly analyse issues, and rapidly develop and communicate solutions.

With services ranging from strategic consulting, through market planning to the use of modern information and communications technologies, we can help your business be more successful.

We come from a client background. We know what it means to work in corporate environments and to run on limited budgets. We know that results are more important than awards (but that doesn't stop us trying for both!). We constantly help our clients to punch above their weight and deliver sustainable competitive advantage.

Marketing, strategy and modern communications technologies are all things that can be made very complex, very easily. At Daden Consulting we believe in keeping things simple. To that end we are great fans of using simple models and diagrams to explain why something happens, or what should be done. We have a simple belief in what we should be delivering -"simple models, powerfully executed".

Models help to clarify and order your thinking. They then aid you in communicating, and help others in their understanding.

Models are pointless though if they themselves are flawed - and we see far too many examples of models that were built on the basis of what clipart is available in Powerpoint, rather than being the result of insightful analysis. We therefore believe in a rigorous approach to the development of models to ensure that they are more than just a pretty picture.

Through our consulting assignments we can help you access our library of over a hundred business models.

DADEN VENTURES

Daden Ventures sponsors the development of in-house start-up businesses to exploit leading edge technology. We have a particular focus on wireless, speech, virtual reality and artificial personality and intelligence systems.